For instance, Unicharm Corporation Wholesale foldable toilet stools invested US 39. On the basis of age-group, the market has been segmented into adult care, feminine care and baby care. Among all the product categories, the sanitary pads and baby products are collectively expected to be a promising area in the BRICS disposable hygiene products market. These products are classified according to age-group since product usage differs accordingly. The materials used in these products are broadly classified as woven or non-woven, which depends on the acceptability of the product as well as age-group for which they are designed.2 million to set up a manufacturing facility with the objective to develop baby care, pet care and feminine care products in India.) among others, have opened new manufacturing units for hygiene products in India.The disposable hygiene products market is witnessing an annual growth of nearly 6-7% due to increased consumer spending on personal care products globally.
Although hygiene concerns in BRICS region is high, low awareness among people in rural areas coupled with low adoption of products on a regular basis is expected to restrict market growth. As a result, a few international companies are focusing on advertising campaigns along with product portfolio expansion through opening of new manufacturing units.Apart from increasing population in BRICS, economic development particularly in countries such as China and India is a key factor contributing towards substantial growth of disposable hygiene products market in the region. Among all the BRICS countries, India and China are expected to witness an increase in demand for disposable hygiene products, followed by Brazil and Russia.Future Market Insights (FMI) is a leading market intelligence and consulting firm.
Prominent players in this market include Dispowear Sterite Company, Kimberley Clark Corporation, Disposable Hygiene Products Ltd. This in turn is predicted to enhance the competitiveness among local as well as international players, leading to substantial investments in this market in future.Although hygiene concerns rank high among consumers in the BRICS region, low awareness among people in rural areas coupled with low adoption of products in regular operations could hamper growth of the market.

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